Joel

Better known as The Nutrition Guy, Joel is not just a media dietitian and recipe developer - he's your go-to guide for all things nutritious and delicious. He was the face of the Weet-Bix Better Brekkie campaign, and you might have caught him in Sanitarium's TV commercials, and he's no stranger to reality TV cooking on My Market Kitchen. Joel shares recipes and evidence-based nutrition insights that help people make healthier choices. As a dad of two young kids, he brings a genuine warmth and relatability to his work, often drawing on his experiences as a parent. Joel is also an advocate for men's health, working to inspire more blokes to get in the kitchen. Off-camera, he loves cooking with his kids, exploring the latest food spots, and early-morning spin classes.